Missouri voters authorized legal mobile and retail sports betting, allowing regulated books to take bets next year.
The sports betting wagering tally step passed by a slim bulk early Wednesday early morning after more than 2.9 million votes were counted.
Seven of the 8 states surrounding Missouri permit mobile or retail sportsbooks. That includes Kansas and Illinois, which split the Kansas City and St. Louis city locations with Missouri, respectively.
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Missouri is the 39th state to authorize legal sportsbooks and the 31st to green light statewide mobile wagering. It is the only state to approve sports betting this year.
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" Missouri has some of the best sports betting fans on the planet and they revealed up huge for their favorite teams on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, said in a declaration. "On behalf of all 6 of Missouri's professional sports betting franchises, we wish to thank the Missouri citizens who made their voices heard by authorizing Amendment 2. This historic vote makes Missouri the 39th state to legislate sports betting wagering and ensures we no longer lose valuable tax income to our surrounding states. Most notably, the passage of Amendment 2 suggests a new, dedicated, long-term funding stream for Missouri classrooms."
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Missouri sports betting next steps
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Voter approval means as much as 14 mobile sportsbooks might start accepting bets next year. It is not likely all 14 offered licenses are utilized.
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DraftKings and FanDuel financed nearly every dollar of the "yes" project and will undoubtedly use to take bets in the Show Me State. They will likely each pursue the two "untethered" licenses offered without having to partner with a Missouri brick-and-mortar gambling establishment or sports betting group (and pay an accompanying cost).
Six licenses are offered to each Missouri casino operator, respectively. Caesars, despite opposing the ballot measure, will likely use its license to launch the Caesars mobile sportsbook. Penn Entertainment, which manages ESPN Bet, and Bally's (Bally Bet) will likewise likely release their particular books.
The other three operators are Boyd Gaming, Century Casino, and Affinity Interactive. It stays unclear if they will launch mobile sportsbooks.
The remaining six licenses are reserved for each of the significant professional sports betting teams that play home video games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting organizations were among the most prominent supporters of the ballot measure.
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Together with DraftKings, FanDuel and Caesars, Missouri wagerers need to anticipate other prominent national brands including BetMGM, bet365, BetRivers and Fanatics to seek market gain access to.
Launch possibility tiers IF Missouri citizens approve sports betting:
Guarantees: FanDuel, DraftKings
Locks: BetMGM, Bally Bet
Likely: Fanatics, bet365, ESPN BET
Are Already Reside In Illinois, So Yeah(?): BetRivers, Acid Rock, Circa
Opposed Referendum But Still Might: Caesars
Missouri's tally step allows every Missouri gambling establishment to open retail sportsbooks on their respective homes. Most if not all 13 gambling establishments managed by the six casino operators are anticipated to open in-person sports betting options such as wagering kiosks and possibly committed, full-service sportsbooks.
The six sports betting groups can likewise open in-person sportsbooks within or adjacent to their particular home playing places. Missouri will join Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. amongst jurisdictions that permit in-stadium retail sportsbooks.
The language around the ballot measure requires the very first licensed sportsbooks to begin accepting wagers by Dec. 1, 2025. Operators will likely deal with regulators to go live before kick-off of the fall 2025 football season, continually books' most financially rewarding time of the sports betting calendar.
Missouri sports betting background
The successful Missouri sports betting wagering campaign comes regardless of millions in funding opposing the measure from one of the state's largest gambling stakeholders.
Caesars spent millions of dollars to beat the procedure. In many other states that tie online sports betting with a state's brick-and-mortar casinos, an operator is approved at least one license per managed property.
In that circumstance in Missouri, Caesars would be managed a minimum of three potential licenses, one for each casino it manages. Instead, Caesars just has one. In states with the model, business can either open extra internal books or, more typically, subcontract the license to a rival that pays an accompanying fee in exchange.
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FanDuel and DraftKings, which have approximately two-thirds of U.S. nationwide sports betting manage market share, might potentially have a leg up on their competitors by making the set of untethered licenses. It remains to be seen which 2 books will earn these slots, however the language around the ballot procedure would appear to prefer the two nationwide market leaders.
Polling previously in the year revealed the "yes" vote with a slight lead. Support efforts were reinforced by tens of millions invested by DraftKings and FanDuel.
A series of tv and radio advertisements concentrated on the income legal sportsbooks would produce for Missouri public education. Opponents, moneyed mainly by Caesars, argued the fans' advertisements were misleading and the 10s of countless predicted dollars raised would have a negligible effect in a state that already spends billions on education yearly.
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Missouri Sports Betting Ballot Measure Approved By Voters
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